Mobile Web 2.0 Training (2 days or 3 days)
Recent comments from European leader and No.1 UK operator O2:
"Wide range of subject matter - from general internet development to mobile-specific topics."
"Very engaging presentational style."
"Right level of detail in the right areas."
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If you need to get up to date on all the latest mobile applications technologies, trends and possibilities, then this course if for you! BUT, this is more than just another training course - this is a training EXPERIENCE because it is delivered by one of the most respected and knowledgeable Mobile 2.0 experts in the world - Paul Golding. This is part course, part seminar, part master class - a rare training opportunity! Paul uses extensive interactive sessions with real examples from industry and his extensive experience.
This is the era of the iPhones, Smartphones, Android, App Stores, Rich Mobile Applications and the 'consumerisation' of mobile applications. All these things and more, are part of the Mobile 2.0 theme that has captured the imagination of many entrepreneurs, software developers and, finally, operators. Find out what Mobile 2.0 is and how it works by attending this in-depth 3 day course packed with stunning content, numerous examples and vivid slideware, culminating in a day spent building a live mobile social network application - in front of your eyes!
The course is always revised every time it is given, based on detailed feedback gained from the previous session and based on the latest developments in the technology. We strive to make this the most informative, interesting and effective training course of its kind anywhere in the world.
Course objectives:
1. To understand the major components of the Mobile 2.0 ecosystem/platforms and how they fit together,
2. To save attendees substantial time and money in grasping key concepts in mobile internet technologies - do your job better, faster, more knowledgeably.
Course overview:
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Other courses only explain one element in the complex chain of systems that are needed to deliver mobile data services in today's complex ecosystem of Web 2.0 and Mobile 2.0 networks. This intensive 3-day course ties them all together and provides the essential context for understanding wireless applications in both Web 2.0 and operator contexts.
Day 1/2/3: (Paul Golding)
Part 1 - Introduction - What is Mobile Internet 2.0? What's happening in the world of mobile apps?
Part 2 - Mobilization principles - how to think about mobile services, key mobile attributes, successful mobile user experiences.
Part 3 - Mobilization techniques - the basic technological ingredients used to build all kinds of mobile apps and services.
Part 4 - Mobile Web 2.0 - Explanation of the key components of web browsing and web applications via mobile
Part 5 - The Mobile Browser - Detailed look at how a browser works and the mobile limitations and peculiarities.
Part 6 - Rich Mobile Content (multimedia) - How to handle rich multimedia content and deploy media services over mobile.
Part 7 - Beyond the browser (native apps) - Discussion of native applications technologies, architectures and approaches, pros and cons.
Part 8 - Network services (inc. location) - What can the MNO network do for us, network APIs, including detailed look at location services.
Part 9 - Evolution of mobile web (Rich Mobile Applications) - Detailed look at progression of mobile web to include device APIs, offline storage and new modes of browsing.
Day 3 (Optional Code Demonstration Module): (Jason Cale)
Rolling your own mobile social network
Live coding demos using Ruby on Rails web framework
Complete overview and anatomy of mobile app design
[Note: this module is in place of some of the content listed above, depending on student requirements. This module is a fairly detailed demonstration of using one of the latest web frameworks (Ruby on Rails) to build a mobile social network application. It is only suitable for an audience with some considerable appreciation of software development principles.]
View some sample slides from the gallery - just a few samples (from over 300 high quality slides) taken from the introduction.

Paul Golding's book
Target audience:
Technical managers, design staff, architects, support staff, deployment staff, operations and maintenance staff associated with design, deployment and maintenance of mobile applications. Ideally suited to staff in operators and media companies wishing to put their finger right on the pulse with the latest developments in mobile applications.
Course Ordering and Schedule
This course is currently given onsite and on demand to corporate customers. It is an extremely fast-paced and intensive course with frequent student participation. Minimum class size is now recommended to be 6, but definitely no less than 4. Discounts available for groups or multiple bookings.
The price is £1,495 (exc. VAT) per student (3 days) and includes ALL slides (electronic PDF format) AND any slide updates for a whole year AND a copy of Next Generation Wireless Applications, the 600-page guide for this course!
There are two versions of the course. The course is originally written as a 3-day class and this is recommended for the best experience and learning outcomes. However, we recognise that it is not always possible to block out 3 days from your busy schedule, so we can also offer a 2-day version (£995 exc. VAT), which contains modules 1-6 above. We can also customise the content for the 2-day event - this will be part of the pre-course discussion and agreement. Contact us for more information.
For further information and the terms and conditions for booking the course, please download the brochure.


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